Friction Audit
We find exactly where users drop off—whether it's a slow load time, a confusing form, or a weak CTA.
Stop Losing Revenue to a Leaky Funnel.
You've done the hard work of driving traffic. Now, let's make sure it converts. We'll identify the technical and psychological friction points killing your ROI.
Audit Snapshot
- Focus: CRO & Tech Stack Alignment
- Analysis: Traffic quality vs. landing page resonance
- Outcome: Lower CAC and a clear conversion map
- Timeline: Complete diagnostic in 7 days
Your Ads Aren't the Problem.
Most companies keep pouring money into PPC while their landing pages are leaking leads. A "broken" funnel makes even the best creative look like a failure.
Behavioral Analysis
Using data to see why they aren't clicking. Is the message-market match missing, or is the offer just not compelling enough?
Technical Integrity
Ensuring your attribution and tracking are actually working, so you stop making decisions based on bad data.
The Scale Roadmap
Once the leaks are plugged, we build a 90-day plan to increase spend profitably and scale your MQLs.
Optimization in Action
How refining the funnel changes the bottom line.
Cybersecurity Startup
-28% CAC within 30 days by optimizing the landing page flow and lead capture mechanics.
B2B SaaS
+41% Demo Rate after identifying a major technical friction point in the registration funnel.
DevTools
3x Pipeline Value through better offer sequencing and personalized email nurture paths.
Is This Audit Right For You?
✔ Ideal Scenario
- Budget: You spend $3k+/mo on PPC channels.
- Symptoms: Your ROAS is stagnant or tracking is broken.
- Feedback: Your sales team complains that lead quality is "garbage."
✘ Not a Fit
- Early Stage: You don't have product-market fit or a proven offer.
- Inertia: You aren't willing to make technical changes to your stack.
- Expectations: You are looking for overnight "hacks" rather than architecture.
Not sure if you fit the criteria?
If your funnel is underperforming but you don't hit these benchmarks yet, book a call anyway. We'll give you a quick "yes/no" or point you toward the right resources.
Frequently Asked Questions
What do you need?
We'll need view-only access to GA4 and your ad platforms. I provide a secure checklist to handle this.
How long does it take?
Typically 5 to 7 business days to dive into the data and record your video walkthrough.
Will you ask for more ad spend?
No. My goal is to find waste so we can reallocate that budget toward revenue-generating paths.
Do I have to hire you?
No. The roadmap is yours to keep. You can use your team or discuss an engagement with me later.
Request Your Free Funnel Audit
We'll personally review your current funnel and show you the three biggest levers for immediate growth.
- Detailed analysis of your top landing pages
- Review of your attribution setup
- Check for "leakage" in your email nurture flow
- No fluff — just a list of things to fix